by Sander Tams
10. July 2010 20:06
I've been trying a number of ways to drive a little bit of new traffic to my page boonbot.com. Decided on searching the web a bit for websites offering free advertisement in exchange for having their ad put on your site, thus creating a network of people sharing ads. There's a number of possibilities but it's not a very big business it seems. I couldn't find any page that seemed really professional about it.
Many of them have some crazy return ratio such that you'll have to display two ads for every one time you can have your displayed somewhere. At a few of them, it's more fair, but none of those I have tried were any good. Some networks will display almost as many of your ads as you've displayed of theirs but wont drive traffic your way. I have been displaying ads from the service "Spottt" for a while now. I have shown 117 ads and generated 5 clicks in a few days. My ad was shown 90 times and not clicked once and many of the sites I seem to be exchanging with are placing their ads in places where visitors will rarely see them, and that's even against the rules of the service. It also matches me up with a bunch of totally unrelated sites. I write about culture, food and travel and it puts up ads for websites on how to take care of your dog or fish.
So I have decided to try it out myself. Since it doesn't seem like there is any good big website for creating a decent free advertisement exchange network, I might as well try it out. Not that I expect great things of it, but if I can get it rolling, it might be fun.
I put up a website on my old domain zunavi.dk (don't go there, it might be broken.)
It's on the subdomain http://ads.zunavi.dk where you can find the website. I just made it in a few days so it's not aesthetically pleasing and needs a lot of features, but I made it work fine and put up ads on my website boonbot.com.
Here, I'll put up an ad unit here and you can see it:
If you think it sounds interesting and want in, go see if you can figure out how to use it and be welcome to write me some feedback here on my blog. Link below:
Zunavi Ad Exchange.
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